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Terms and Conditions of Ricoh Imaging Europe S.A.S. Free Lens Promotion 2020

This Free Lens Promotion is applicable to the purchase of particular reflex cameras sold by Ricoh Imaging Europe between February 1, 2020 to March 31, 2020 included.

Free Lens Promotion applicants will be deemed to have accepted and agreed to be bound to the present terms and conditions.

So please take time to review these terms and conditions carefully and ensure that you comply with their provisions to avoid disappointment.

1. Company organising the promotion

This Free Lens Promotion is offered by Ricoh Imaging Europe S.A.S, a simplified joint-stock company, with a capital of 750,000 euros, with head office located Parc d’Affaires Silic, 7-9 avenue Robert Schuman, 94150 Rungis, France, registered on the Commercial and Companies Register of Créteil under the number 519 989 420.

2. Ricoh Imaging Europe products concerned by this promotion

The Free Lens Promotion can be claimed on the purchase of a selected range of Ricoh Imaging Europe products.

Products are listed exhaustively below:

PRODUCTS Article Code EAN Code Free Lens
PENTAX K-1 MARK II BODY 15993 0027075299863 PENTAX-FA 35mmF2
PENTAX KP (BLACK) BODY 16017 0027075298798 PENTAX-DA 50mmF1.8
PENTAX KP (SILVER) BODY 16037 0027075298934 PENTAX-DA 50mmF1.8
PENTAX K-70 BODY 16242 0027075297265 PENTAX-DA 50mmF1.8
PENTAX K-70 + DAL 18-50RE 16294 0027075299429 PENTAX-DA 50mmF1.8
PENTAX K-70 + DAL 18-55WR 16268 0027075297401 PENTAX-DA 50mmF1.8

The Free Lens Promotion only applies to products which have been supplied and distributed by Ricoh Imaging Europe S.A.S. within the eligible countries, namely Austria, Belgium, France, Germany, Ireland, Luxembourg, Switzerland, The Netherlands and the United Kingdom. Ricoh Imaging Europe S.A.S. cannot accept claims against products purchased in other countries.

Since Ricoh Imaging Europe S.A.S has set up a selective distribution network, products must be purchased as new from an official Ricoh Imaging Europe S.A.S authorized reseller, subject to their availability. Visit for a list of authorized resellers. You are also advised to check products’ availability with your retailer before purchasing a product.

3. Individuals eligible to participate

This Free Lens Promotion is only open to individuals aged 18 or over.

Employees of Ricoh Imaging Europe S.A.S., together with their immediate families, agents of Ricoh Imaging Europe S.A.S., or anyone professionally involved with this promotion are not eligible to participate.

The promotion is only available on end-user purchases by individuals and not available to any individual, company or organization that has purchased Ricoh Imaging products for resale.

This promotion is subject to continuous ownership of the product(s) purchased. Ricoh Imaging Europe reserves the right to recall/cancel the promotion if the product is returned/resold.

4. Conditions to participate to the promotion

In order to obtain the Free Lens Promotion :

  • Purchase the products eligible to the offer listed under article 2 above between February 1, 2020 and March 31, 2020 included;
  • Visit the website and complete the official Registration Form available on this website;
  • Prepare your application including the Registration Form duly completed and the following supporting documents:
    • Copy or scan of the proof of purchase. This must be in the form of a legible copy of the purchase receipt or the invoice (clearly showing the product name AND date of purchase). An online order confirmation is NOT acceptable as proof of purchase.
    • Copy or scan of the barcode printed on the box. This is the number composed of 12 or 13 digits starting with 027075 or 0027075.
    • Picture of the Serial Number, which can be found at the bottom of the camera (composed of 7 digits clearly visible).
  • Upon reception and validation of the Registration Form including supporting documents, you will receive within a delay of maximum four weeks a voucher code with a validity of 6 weeks to claim your Free Lens on the Ricoh Imaging website. You will need a Ricoh Imaging account to submit the Claim - if you do not already have an account, you will be required to create an account.
  • Claims may only be submitted after thirty (30) days from the date of purchase of the relevant product(s). Claims submitted before this period will be rejected. The Claim submission closes on June 1, 2020 midnight (CET).

The Free Lens application (Free Lens Registration Form and required supporting documents) can also be sent by post to Ricoh Imaging Europe at the following address by latest on June 1, 2020 :

Free Lens Promotion
7-9, avenue Robert Schuman
B.P. 70102

Claims sent by email, fax or telephone will not be eligible and will definitively be rejected.

The Free Lens Promotion is limited to a maximum of one claim per product, per household (based on last name and address), during the period of the promotion.

Internet connection fees, application form impression and postage remain at your expense.

Please do not send original receipts, as any documents you submit for this promotion cannot be returned to you.

Proof of posting does not constitute proof of delivery. Any illegible, incomplete, falsified, damaged application, any application non-compliant with the present terms and conditions, and any application delayed or lost in the post will be considered as non-valid and will be definitively rejected.

Ricoh Imaging Europe S.A.S reserves the right to proceed to all necessary verifications to ensure the compliance of the application to the Free Lens Promotion conditions especially with respect to the supporting documents provided, the identity and address of participants.

5. Other conditions

In the event of force majeure, Ricoh Imaging Europe S.A.S. reserves the right to terminate this promotion without prior notice.

Pursuant to the Law n°78-17 of 6 January 1978 on Information technology and Civil Liberties (« Loi n°78-17 du 6 janvier 1978 relative à l’informatique, aux fichiers et aux libertés ») as amended, and Regulation 2016/679/UE of 27 April 2016 «on the protection of natural persons with regard to the processing of personal data and on the free movement of such data», known as the “General Data Protection Regulation” (GDPR), it is specified that your personal data (such as surname, name, email address, postal address and telephone number) are exclusively intended to be used for the processing of your application to the present promotional offer and for the administrative and commercial management of the promotion conducted by Ricoh Imaging Europe S.A.S, data controller.

The collected data is essential to this process and is intended to the commercial and marketing service of Ricoh Imaging Europe S.A.S. Your data will be stored during the duration of the promotion and for a period of six (6) months after the end of the promotion.

According to the Law on Information Technology and Civil Liberties and the GDPR Regulation, you have a right to access, to interrogate, to rectify and to restrict the processing of your personal data, a right to retrieve your consent, to object to their processing based on legitimate grounds, a right of erasure of your personal data, a right of data portability and a right to provide anticipated post-mortem guidance for the treatment of your data, by sending a letter, with a copy of an official form of identification with your signature on it, to the following address: RICOH IMAGING EUROPE S.A.S., 7-9, avenue Robert Schuman, B.P. 70102, 94513 RUNGIS CEDEX, France.

You also have the right to introduce a claim before the CNIL (Commission Nationale de l’Informatique et des Libertés), the Information Commisssioner’s Office responsible for France.

Furthermore, and according to article L. 223-1 of the French Consumer Code, you have the possibility to register on the opposition list to telephone solicitation (“liste d’opposition au démarchage téléphonique”).

The present terms and conditions are subject to French law and apply in all the eligible countries.

In case of dispute or claims, for any reason, requests shall be transmitted via a written document to RICOH IMAGING EUROPE S.A.S. , 7-9, avenue Robert Schuman , B.P. 70102, 94513 RUNGIS CEDEX, France at the latest within two (2) months after the Free Lens application (as evidenced by the postmark). A claim form is available online at

In case your claim to Ricoh Imaging Europe S.A.S fails or in the absence of a response within one (1) month after the date of receipt of you written claim, you may contact a consumer mediator (“médiateur de la consommation”) free of charge who shall try, in complete independence and impartiality, to find an amicable settlement between the parties, pursuant to the provisions of the French Consumer Code. To contact the mediator free of charge, you may go to the following website

Any dispute arising from the present promotion and that cannot be settled amicably and/or with the intervention of a mediator, shall be subject to the jurisdiction of the court where Ricoh Imaging Europe S.A.S registered seat is located, unless rules of public order apply otherwise.

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